Monday, September 1, 2008

Stage 01: Selection
Assignment 01.01

Architecture is making its presence felt in fashion as the pliable metals, membrane structures, lightweight glasses and flexible plastics used in building construction are creeping on to the catwalks.
At the same time, architects and interior designers are borrowing the techniques of pleating and draping from traditional tailoring to design buildings that are interactive, inflatable, and even portable.

Fashion Brands suggested:
www.prada.com, www.versace.com, www.dolcegabbana.it , www.robertocavalli.com , www.giorgioarmani.com, www.gucci.com, www.annamolinari.it, www.gianfrancoferre.com , www.antoniomarras.it, www.valentino.com, www.dior.com, www.missoni.com , www.louisvuitton.com, www.tods.com , roberto capucci.

Choose your favorite Fashion Brand analyzing the following categories:

• Collection (clothes and accessories like shoes, bags, belts )
• Fashion shows
• AD campaign
• Other products (home collection, interior design, industrial design, watches, eyewear, jewelery, beauty, etc.)
• Events (movies, videos, installations, exhibitions)
• Store’s architecture (pick one store, interior or/and building)

Start selecting 12 B/W images, print them on paper, each image 8 ½” x 5 ½”.
Compose a strip of images mounted vertically, max length 60” (5 ft).
Use 1 or 2 colors in selected areas, to emphasize a concept running through the entire stripe.
You must cut out selected parts of the images, and work on iteration, rotation and/or overlapping possibilities.

Start to think about your preferred item: a dress, shirt, skirt, pants, bag, shoe, scarf, wallpaper, fabric/textile motive, etc. It should appear within your images’ assemblage.

PARALLEL PRACTICES. Architects and Fashion Designers:

OMA- Rem Koolhaas. UNSTUDIO- Ben Van Berkel. Herzog&DeMeuron. Zaha Hadid. Shigeru Ban. Hussein Chalayan. Preston Scott Cohen. Comme des Garçons. Neil M. Denari Architects. Diller Scofidio + Renfro. Winka Dubbeldam / Archi-Tectonics. Eisenman Architects. Alber Elbaz for Lanvin. Foreign Office Architects. Future Systems. Frank Gehry .Tess Giberson. Yoshiki Hishinuma. Toyo Ito. Greg Lynn FORM. Jakob + MacFarlane. Alexander McQueen. Miyake Issey. Morphosis. Narciso Rodriguez. Neutelings Riedijk Architecten. Jean Nouvel. Office dA. Ralph Rucci. Kazuyo Sejima + Ryue Nishizawa / SANAA. Yeohlee Teng. Testa & Weiser. Olivier Theyskens for Rochas. Isabel Toledo. Bernard Tschumi. Dries Van Noten. Viktor & Rolf. Junya Watanabe. Vivienne Westwood. Wilkinson Eyre Architects. Yohji Yamamoto. J. Meejin Yoon / MY Studio.


Due Friday, August 29
Class pin-up

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